It happened just last year.
On the first minute of the first day of July, the names, images, and likeness of college athletes were legally permitted to be monetized.
Many of college football’s biggest names are now cashing in. Included in these revenue sources were endorsement deals, designed to further their income. Before, players could only get cash under the table.
In the current collegiate landscape, NIL deals grant athletes valuable sponsorships. Though not all deals are transparent, there are the most expensive estimates scored by players from the Lone Star State. Here are the ones we know of, ranked by overall value:
1. Quinn Ewers — Southlake Carroll, UT, Quarterback
Estimated NIL Deal: $2 million
2. Jaxon Smith-Njigba — Rockwall, Ohio State, Wide Receiver
Estimated NIL Deal: $1.1 million
3. Evan Stewart — Liberty, Texas A&M, Wide Receiver
Estimated NIL Deal: $914,000
4. Shedeur Sanders — Trinity Christian, JSU, Quarterback
Estimated NIL Deal: $840,000
5. Zach Evans — North Shore, Ole Miss, Running Back
Estimated NIL Deal: $624,000
6. Jackson Arnold — Guyer, Oklahoma, Quarterback
Estimated NIL Deal: $579,000
7. Drew Sanders — Ryan, Arkansas, Linebacker
Estimated NIL Deal: $547,000
8. Brant Kuithe — Cinco Ranch, Utah, Tight End
Estimated NIL Deal: $543,000
9. Conor Galvin — Katy, Baylor, Offensive Tackle
Estimated NIL Deal: $537,000
10. Deuce Vaughn — Cedar Ridge, Kansas State, Running Back
Estimated NIL Deal: $478,000
Honorable Wealthy Mention: Shilo Sanders — Trinity Christian, Jackson State, Safety
Estimated NIL Deal: $474,000
Honorable Wealthy Mention 2: Texas Offensive Line — Various, UT, O Line
Estimated NIL Deal: 16 x $50,000 each
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